Tablets, capsules or liquids? Choosing the right supplement format is one of the first product decisions a D2C founder makes, and one of the most underrated. […]
Many of India’s most successful pharma distributors started as medical representatives. After years of visiting doctors and chemists, an MR already has what most new businesses […]
For a D2C supplement brand, packaging does three jobs at once. It protects the product, it carries the information FSSAI requires, and it sells, in a […]